I love the simplicity and yet brialliance of these executions. As I woman I don't feel offended by the TV ad - it's a call for elegance and posture in any given situation ... and clothes are a big part of that for a woamn so I can relate. The prints have no big idea behind them but they're wonderfully executed ... goes to show that old ideas can still work out if done right. In Romania most creatives forget that and keep seaching for genious where simplicity and truthfulnuss can do the trick just as well. This is my New Year's resolution for this industry - keeping it simple does not have to mean keeping it safe, but it can save us a lot of time and egos ;)
- Client Harvey Nichols
- Agency DDB UK
- Production Outsider
- Country United Kingdom
Posts
0 comments:
Post a Comment